St. Petersburg, FL · Serving Clients Nationwide
Bookkeeping and financial insight for business owners who'd rather run their business than stare at spreadsheets.
Why Clarified Financials
I started Clarified Financials because I believe business owners deserve bookkeeping that's accurate, understandable, and actually useful—not reports that sit unread in their inbox. As a business owner myself, I know what it's like to worry about cash flow, taxes, and whether you're making the right financial decisions.
With more than 35 years of business ownership and bookkeeping experience, I've built efficient systems that save you time and money. Just as importantly, I strive to be a trusted partner who treats your books with the same care I'd give my own.
Based in St. Petersburg, FL, I serve businesses throughout the Tampa Bay area and across the country using cloud-based bookkeeping powered by QuickBooks Online—giving you secure, real-time access to your financial information from anywhere.
Books kept up to date all year long, so you always know where your business stands.
Accurate reports you can actually understand — so you can make confident decisions.
Practical bookkeeping from someone who's been in your shoes.
Specialized Experience
Before opening Clarified Financials, I spent over 13 years owning and operating a pool service and repair business. Most bookkeepers don't understand the pool business — I do.
Run a pool service or repair business? See how that experience means less time buried in paperwork, and more time running your business →
No Pressure. No Obligation. Just Clarity.